Moody
Beauty
Collaborating Platforms
BY GlobalStar INFLUENCER TEAM
2.94M+
Impressions
382K+
Engagements
1.4M
Views of #moodylenses
18+
Influencers
Brand Description
Moody is an avant-garde colored contact lenses brand that has swept through Asia gaining huge popularity among GenZ consumers due to its world-class manufacturing & product design.
GlobalStar Solution
GlobalStar recruited 18 top tier, right-fit YouTube & TikTok influencers to initiate a #5 Days 5 Looks 1 Girl# challenge matching different make-up aesthetics and #ootd to different Moody contact lenses.
Throughout the challenge, the influencers demonstrated strong fashion sense in matching different make-up styles to outfits. The campaign was successful in producing high-quality content that relayed the brand’s message in a way that resonated across an omnichannel presence in order to target the Gen Z demographic.
Throughout the challenge, the influencers demonstrated strong fashion sense in matching different make-up styles to outfits. The campaign was successful in producing high-quality content that relayed the brand’s message in a way that resonated across an omnichannel presence in order to target the Gen Z demographic.
US Office
1149 N. Gower Street
in Hollywood, CA
90038
in Hollywood, CA
90038
Canada Office
1055 W Georgia St
#2270Vancouver,BC
V6E 3P3
#2270Vancouver,BC
V6E 3P3
Asia Office
Building 2, No.525
Xizang North Road,
Jing'an District,
Shanghai
Xizang North Road,
Jing'an District,
Shanghai
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