{"id":223,"date":"2026-03-26T07:47:19","date_gmt":"2026-03-26T07:47:19","guid":{"rendered":"http:\/\/www.globalstardigital.com\/zn-ch\/?post_type=case-study&#038;p=223"},"modified":"2026-04-22T10:05:19","modified_gmt":"2026-04-22T10:05:19","slug":"patpat","status":"publish","type":"case-study","link":"https:\/\/www.globalstardigital.com\/zh-cn\/case-study\/patpat\/","title":{"rendered":"PatPat"},"excerpt":{"rendered":"","protected":false},"featured_media":542,"template":"","meta":{"_acf_changed":false},"case-study-category":[47],"class_list":["post-223","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","case-study-category-fashion-lifestyle"],"acf":{"header":{"client_logo":543,"byline":"BY\u00a0GlobalStar\u00a0INFLUENCER TEAM","collaborating_platform":["instagram","tiktok"]},"stats_repeater":[{"label":"Total Impressions","text":"200M+"},{"label":"Influencer Activated","text":"122"},{"label":"ROAS Achieved","text":"1.5X"},{"label":"Content Delivered in the 1st Week","text":"30+"}],"brand_description":{"brand_description_content":"<div data-page-id=\"EDZkdw0bqoKXBKx9zZtc18IPnNh\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\r\n<h3 class=\"heading-3 ace-line old-record-id-WVWQd2F6XovFblxjY2ucHewgnjc\"><strong>Background<\/strong><\/h3>\r\n<div class=\"ace-line ace-line old-record-id-KmHRdjcgBo4QuBx5PazcmknRnid\">As a fast-growing player in children\u2019s apparel, <strong>PatPat<\/strong> has built a strong foundation with its <strong>trend-driven designs and loyal parent community<\/strong>.<\/div>\r\n<div class=\"ace-line ace-line old-record-id-YwkEdSxcfoMdhNxQCJMcYG3hnSc\">But with increasing competition in the parenting and kidswear space, the brand faced a dual objective:<\/div>\r\n<div class=\"ace-line ace-line old-record-id-UrQ5dmTnaoUxTVxCqU7cSKkUnpc\">Drive <strong>high-quality traffic to the app<\/strong> while converting attention into <strong>measurable sales growth<\/strong>.<\/div>\r\n<\/div>"},"globalstar_solution":{"solution_content":"<div data-page-id=\"EDZkdw0bqoKXBKx9zZtc18IPnNh\" data-lark-html-role=\"root\" data-docx-has-block-data=\"false\">\r\n<h3 class=\"heading-3 ace-line old-record-id-B9GKdlZZxofMx1xEzOhcmxD2nof\"><strong>Our Strategy<\/strong><\/h3>\r\n<div class=\"ace-line ace-line old-record-id-ScMKdXodxoEBSFxA1OXcmDtTnSY\"><strong>GlobalStar<\/strong> focused on a <strong>high-velocity, performance-driven execution model<\/strong>:<\/div>\r\n<ul class=\"list-bullet1\">\r\n \t<li class=\"ace-line ace-line old-record-id-DYXldp8EIop80dxuvx3cGENSnOd\" data-list=\"bullet\">\r\n<div>Rapidly activate a <strong>large, diverse creator pool<\/strong><\/div><\/li>\r\n \t<li class=\"ace-line ace-line old-record-id-U0Lbd1YzNoiig2xlk4acNnHNnjc\" data-list=\"bullet\">\r\n<div>Produce <strong>native, conversion-oriented short-form content<\/strong><\/div><\/li>\r\n \t<li class=\"ace-line ace-line old-record-id-Uxf3dLnGToROutxikU3cWwClnfg\" data-list=\"bullet\">\r\n<div>Balance <strong>scale with efficiency<\/strong> to maximize ROAS<\/div><\/li>\r\n<\/ul>\r\n<\/div>\r\n&nbsp;"},"media_gallery_slider":[{"image":545},{"image":546},{"image":547},{"image":548}]},"_links":{"self":[{"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/case-study\/223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/types\/case-study"}],"version-history":[{"count":8,"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/case-study\/223\/revisions"}],"predecessor-version":[{"id":604,"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/case-study\/223\/revisions\/604"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/media\/542"}],"wp:attachment":[{"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/media?parent=223"}],"wp:term":[{"taxonomy":"case-study-category","embeddable":true,"href":"https:\/\/www.globalstardigital.com\/zh-cn\/wp-json\/wp\/v2\/case-study-category?post=223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}