TikTok is the #1 global short video app beloved by audiences of all ages and backgrounds. Since its release, TikTok has already spread across 150+ countries and regions boasting 1B+ monthly active users.
In January, TikTok approached GlobalStar in hopes of a Valentines collaboration to spur platform user growth and also maintain existing user activity levels. We initiated the campaign by connecting TikTok to our extensive database of influencers.
Relying on deep-existing relationships with top-tier TikTok influencers, we identified the most suitable creators for the campaign and delivered outstanding results within a short timeframe of one and a half months. Strong call-to-actions ultimately drove users to the TikTok platform through engaging them with meaningful and entertaining short videos.
Structured execution makes the difference.
