Explore by Category

Browse articles by topic to find insights tailored to your interests.

The Global Creator Economy Boom: How a Chinese-Canadian Entrepreneur Is Bringing China’s Model to the World

William Ren interviewed by Chinese business media 硅兔赛跑

Harriet Pan

•

May 3, 2026

GlobalStar CEO William Ren: Seizing the TikTok Opportunity and Winning the Gen Z Consumer

Originally published by Ebrun (亿邦动力), this article covered the 2021 Ebrun Cross-Border E-commerce Conference – Brand Globalization Summit, where William Ren, Founder & CEO of GS Media (now GlobalStar), was invited as a guest speaker.

Harriet Pan

•

May 3, 2026

When Global Brands Meet Creators: Global Star’s North American Marketing Expertise

For Global Star, the long-term opportunity was clear: combine local market expertise and human relationships with technology to make global creator marketing more efficient, scalable, and measurable.

Harriet Pan

•

May 2, 2026